“Banking for good” is about inspiring goodwill and encouraging others to do something unexpectedly kind for others. Are you looking for inspiration on how to do “good” in your community? You’re in luck. As part of our 60th Anniversary, we’ve compiled a list of 60 random acts of goodness – one for each year we’ve… Read More


We love spreading goodness at FirstBank. That’s why we’ve set out to surprise customers and community members with our “Acts of Goodness” initiative. This time, we’re giving back to a local Suns fan who’s spent the last several years caring for his ailing mother. Meet Josh Hinds Josh is a FirstBank customer and lifelong Phoenix… Read More


Sometimes life catches you off guard, but what you do when faced with tragedy matters. We’ve set out to surprise our “Good Customers” who have fallen on hard times and need an “Act of Goodness.” When a tragic house fire disrupted the Smith family’s life, we immediately stepped in to help.   Meet the Smith Family:… Read More


FirstBank is partnering with Aspen Mini Donuts to provide FREE coffee, hot chocolate, hot apple cider and specialized mini donuts to commuters as part of its “10 Acts of Goodness” series in celebration of 10 years in the Roaring Fork Valley.   We hope to spread our “banking for good” philosophy through the community, one… Read More


Sometimes we come across some truly amazing customers, who despite hard times or personal tragedies, try to positively impact those around them. We call these our “Good Customers,” and we’re setting out to make their day. Meet Delores: Delores, a 75-year-old widow and FirstBank customer, who manages to be a ray of sunshine even on… Read More


Encuentra el Cubito: Resumen de Basalt Durante el verano, Encuentra el Cubito cautivó a la comunidad de Basalt. Cada semana, se escondió un cubito de FirstBank (4″x4″) en algunos de los sitios favoritos de Basalt. Por cada cubito encontrado, los ganadores pudieron canjear el cubito en la nueva sucursal de FirstBank Basalt (498 Market St.)… Read More


When Jon Geller saw footage of refugees fleeing Ukraine, he knew he had to help. Without hesitation, the longtime veterinarian boarded a plane for the Ukraine-Romania border. Working with local volunteers, Geller and his nonprofit, Street Dog Coalition, set up a tent clinic to provide free veterinary care for the pets of Ukrainian refugees. “Pets,… Read More


The bank has added shoe collection bins at locations across the Valley. The 2022 drive has collected more than 500 pairs of shoes and raised upwards of $12,000 for the Phoenix Rescue Mission. As the Phoenix Mercury and fans across the country await the safe return of Brittney Griner, the community has rallied together to… Read More