10 Ways to Care for Your Pet Without Breaking the Bank July 9, 2025 Bringing a pet into your life can be one of the most rewarding experiences. It also comes with financial responsibilities from everyday expenses like food, grooming, and costly vet visits. In fact, pet owners spend on average $1,300 to $2,800 per year on their pets, while unexpected emergencies can run $1,000 or more for a… Read More
See If Your Product Has What It Takes to Be the Coolest Thing Made in Colorado June 6, 2025 FirstBank has always been an avid supporter and promoter of local businesses and manufacturing companies. This is why we’re especially excited to partner with the Colorado Chamber of Commerce on their Coolest Thing Made in Colorado contest, an annual competition celebrating the state’s manufacturing industry. It’s a unique opportunity for Colorado manufacturers to put their best… Read More
What You Should Cut and Keep in a Recession Budget June 5, 2025 Economic uncertainty can feel overwhelming. Whether it’s increased costs on everyday goods or potential job cuts, the word “recession” often sparks concern. While the economy may fluctuate, your financial well-being doesn’t have to. With the right strategies and a little support, you can stay on top of your finances and get ahead. Here are some… Read More
“Loud Budgeting”: La Tendencia Financiera que no Sabías que Necesitabas July 2, 2025 Hablar abiertamente sobre dinero está de moda, y el loud budgeting es prueba de ello. Esta tendencia viral en redes sociales^ invita a las personas a expresar con claridad sus metas financieras, en lugar de gastar en silencio y sin control. Un video que explica esta técnica superó 1.6 millones de vistas^ el año pasado.… Read More
4 Ways You Can Leverage Influencer Marketing to Boost Your Business July 1, 2025 Influencer marketing has become one of the most effective tools in digital marketing. In fact, 90% of small businesses use social media as part of their existing marketing efforts. While it’s still a relatively new strategy, it’s proven to help drive growth, build trust, and create deeper connections with customers. Here’s how business owners can… Read More
Nuestro cubo va en serio: Encuentra el cubo. Gana un premio. Así de fácil. June 24, 2025 Este verano, nuestro cubo va en serio. Todos los viernes, del 11 de julio al 5 de septiembre, encuentra el cubo de FirstBank en negocios locales sorpresa y recibe regalos especiales¹. ¿Cómo funciona? 1. Síguenos en redes. Cada jueves daremos una pista en Instagram y Facebook sobre dónde estaremos el viernes.👉 @efirstbank en Instagram^👉 @efirstbankespanol… Read More
Pricing Psychology: How to Set Prices That Attract Customers and Boost Profits June 17, 2025 Pricing policies play a critical role in shaping consumer demand. When customers clearly understand the cost and value of a product or service, they are more likely to make a purchase. That’s why pricing psychology, the study of how consumers perceive and react to prices, is important for business owners to understand. By applying insights… Read More
Cómo Ajustar Tu Presupuesto en Una Recesión June 12, 2025 La incertidumbre económica puede sentirse abrumadora. Ya sea por el aumento en el costo de productos cotidianos o la posibilidad de recortes laborales, la palabra “recesión” suele generar preocupación. Aunque la economía cambie, tu bienestar financiero no tiene que verse afectado. Con las estrategias adecuadas y un poco de apoyo, puedes mantener el control y… Read More
Don’t Click That Link: 4 Common Text Scams to Watch Out For June 11, 2025 Text message scams, also known as “phishing” or “smishing,” are fraudulent texts designed to trick victims into sharing personal information or clicking dangerous links. Scammers often pose as trusted brands or official companies and use urgency to prompt you to act quickly. These scams can result in identity theft, financial loss, and malware infections. Fraudulent… Read More
Elder Financial Abuse: Know the Signs, Help Stop the Crimes June 11, 2025 Did you know elder financial abuse causes an estimated $28.3 billion in losses each year? This staggering dollar amount highlights a growing crisis affecting some of society’s most vulnerable individuals. Understanding the impact of elder financial abuse is the first step toward prevention and protection. Here’s what you need to know about elder financial abuse… Read More
AI Imposter Scams Are on the Rise June 11, 2025 Artificial Intelligence (AI) has become a fraudster’s best friend. Thanks to advances in voice cloning technology, fraudsters can now replicate the voices of loved ones or trusted individuals to deceive victims into giving up money or personal information. In fact, these scams have become incredibly widespread; recent studies show that AI voice scams have impacted… Read More
No Hagas Clic en Ese Enlace: 4 Estafas Comunes por Texto que Debes Conocer June 11, 2025 Los mensajes de texto falsos, conocidos como “phishing” o “smishing”, son estafas que buscan engañarte para que compartas tu información personal o hagas clic en enlaces peligrosos. Quienes estafan se hacen pasar por marcas conocidas o instituciones oficiales, y suelen usar mensajes urgentes para que actúes rápido. Estas estafas pueden causar robo de identidad, pérdidas… Read More