Since 2010, the Saturday after Thanksgiving has been known as Small Business Saturday — the day when consumers are encouraged to shop locally and make purchases from the stores in their neighborhoods. Now, Small Business Saturday has catapulted into a mega-moneymaker for local business owners with consumers spending $23.3 billion in 2021.  Here’s how shopping… Read More


If you think identity theft could never happen to you, think again. Last year, the Federal Trade Commission (FTC) received an astounding 1.4 million identity theft reports. Combined with other fraud cases, the total loss amounted to over $5.9 billion. But identity theft doesn’t have to happen to you. Here are some steps you can… Read More


While many of us are looking forward to celebrating Thanksgiving with family and friends, this year’s holiday feast could be more expensive than ever. Experts predict that your Thanksgiving meal will cost 13.5% more than last year, with a staggering 73% increase in the price per pound of turkey. The price of butter is also up 32% compared to 2021.  Despite… Read More


According to the most recent Consumer Price Index report, food prices have risen 11.4 percent from August 2021 to August 2022. In the same year, common food items have drastically increased including eggs, which went up by 39.8 percent, and butter, which rose by 24.6 percent. As the cost of groceries continues to rise, we’ve… Read More


As we hurl toward the holidays, many of us are looking to pin down holiday plans and book travel. But with skyrocketing airfare costs and inflation, how is it possible to save money this holiday season? While airline ticket prices are up 25% — surpassing inflation — there are still savvy ways to save on… Read More


FirstBank is celebrating its 10-year anniversary in the Roaring Fork Valley. We opened our first location in the valley in 2012 and have since grown to four branches, including locations in Carbondale, Glenwood Springs, Aspen, and, most recently, Basalt.  In honor of this milestone, our Roaring Fork Valley branches will host a series of feel-good activities… Read More


FirstBank is no stranger to the Digital Age. We offer on-the-go banking access and try to make staying on top of your finances easy. You can check balances, review transactions, send money to friends and family, apply for loans, and more without ever stepping foot in a branch through FirstBank’s Mobile Banking app and online… Read More


Budgeting may not be the most glamorous task on your to-do list, but it certainly is one of the most important. That’s because budgets impact every part of your financial life, from how much you can save for a paradise vacation to your ability to pay off mounting debt. If you would like to budget… Read More


Who couldn’t use some extra dough in today’s high-priced market? Whether you’re trying to outpace inflation, saving for a big purchase, or aiming to grow your emergency fund, finding creative ways to earn extra cash can help you expedite your financial goals.  Fortunately, we’re highlighting seven ways to earn some extra cash using your skills,… Read More


Sometimes we come across some truly amazing customers, who despite hard times or personal tragedies, try to positively impact those around them. We call these our “Good Customers,” and we’re setting out to make their day. Meet Delores: Delores, a 75-year-old widow and FirstBank customer, who manages to be a ray of sunshine even on… Read More