Over half of FirstBank’s Roaring Fork employees identify as a minority group. Kseniya is one of those employees, and in many ways her background reflects FirstBank’s culture of diversity and inclusion. … Read More


With summer almost over parents and students face the start of the new school year; well, kind of. The COVID-19 epidemic is driving school districts to look for alternatives to in-person learning, with some moving forward with online classes. This new format is sure to shake up your back-to-school shopping list, but it doesn’t have… Read More


From shortages of protective equipment to businesses shuttering, the fallout from COVID has left deep scars for millions of individuals. The silver lining is many companies and organizations around the globe have forged together to help fight everything from economic woes to healthcare crises brought on by COVID-19. Here’s some of the ways FirstBank is… Read More


Buzz Busby remembers crying the day he read it. A newspaper headline announcing that the suicide rate in Eagle County had dropped by 30 percent, and just below the headline was a photo of a familiar sign. It read “Don’t give up.” Buzz, a FirstBank teller in Avon, has spent over a year placing similar… Read More


As everyone adjusts to a new normal it’s important to keep in mind that social distancing measures aimed at limiting the spread of COVID-19 have also limited interactions with friends, family members and the community at large. In fact, as many as one in four Americans have been under “shelter-in-place” orders in recent months. But… Read More


Working from home was once a rarity. But with strict social distancing measures imposed during the COVID-19 pandemic, millions of workers have traded in the office for the familiar sights of home. While ditching the morning commute is an undisputed benefit to remote work, there are also some drawbacks. For example, a lack of oversight… Read More


With all that’s going on in the world, many people are re-evaluating their financial plans, and the often-advised emergency account feels much more necessary. Given this rapid shift, many people now find themselves wishing they’d built up their savings in more certain times. Fortunately, all is not as dire as it might seem. Even as… Read More


As we all continue to be affected by the COVID-19 health crisis, FirstBank is committed to helping our customers and communities. In an effort to highlight some restaurants who have altered their operations to continue serving their own patrons, we are proud to launch efirstbank.com/supportlocal. This page compiles some of our favorite eateries in Colorado,… Read More


The COVID-19 crisis has drastically increased demand for Personal Protective Equipment (PPE) at unsustainable rates, leaving many healthcare workers — who rely on it to protect their patients and themselves from illness – vulnerable. Scrambling to find ways to help frontline workers, the stars finally aligned when Kate Goodman, co-founder of Make4Covid, walked into a… Read More


In the spirit of ‘banking for good’, individuals, groups, companies and organizations around the nation have come together to do their part. Whether it’s financial support, donations, or using their resources to help industries in need, these uplifting movements will get us through recent hardships. And ultimately, will make us all stronger in the end.… Read More